Saturday+exploration+-+Pro's+Ranch+Market

**Field Trip - Research Subject: Pro's Ranch Market**
Here we develop strategies that emerge from an understanding of what sorts of things can we learn through this field trip.

Realms of Cultural knowlege:
1) Subsistence and Economics

2) Social Organization and Institutions

3) Politics, Government, and Law

4) Religion and World View

5) Language and Communication

6) The Arts

Pro's Ranch Market as the research subject
The Parking Lot

What can we learn from physical layout of the lot.

What can we learn from the activities taking place in the lot

What can we learn from the cars?

What can we learn from the people in the parking lot

activities : Mapping, Survey, photography

The Store

What can we learn from the entrance to the store?

What can we learn from the audioscape?

What can we learn by looking at the physical organization of the store?

What can we learn by looking at the products that the store offers for sale.

What can we learn of and from the people in the store - customers, employees, etc.

Other Topics: The Workers, The Customers, The Products, The Corporate Structure, Demographics, Features of Ambiance, Subjective Directions (surprise and serendipity) Sourcing and connections to Mexico.

How to decide? Interest, preferences (shy people may prefer doing things that do not require much interaction - ditto with language barrier). Feasibility - how much can we do in a couple of hours. Effective division of labor.